I Love Fruits and Veggies Movement
The I Love Fruits and Veggies Movement was launched in 2018 by the Quebec Produce Marketing Association (QPMA). It takes over from the “I Love 5 to 10” campaign, which ran for over 14 years with the general public. The Movement’s objective? To raise awareness among Quebecers about the importance of consuming fruits and vegetables in adopting healthy lifestyle habits… and to encourage them to eat them more often by sharing educational content, recipes, and much more online, on social media, and through in-person activities!
Joining the I Love Fruits and Vegetables Movement as a partner means helping inspire Quebecers to enjoy more fruits and vegetables every day. Want to highlight your products while supporting our shared mission? Our platforms offer the perfect opportunity to connect with fruit and vegetable lovers through a variety of vibrant initiatives—each as colorful and dynamic as the plates they creat.
Contact Alison Caron at acaron@aqdfl.ca
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